Landing page cost calculator
Set how many landing pages you need and how long your campaign runs, and see what each option costs in total: a builder subscription, a freelancer, a Fiverr seller, or a fixed-price custom page. Every figure comes from a published price, linked below.
Where the numbers come from
| Option | Figure used | Source |
|---|---|---|
| Unbounce | Build plan, $99 a month (billed monthly) | Unbounce pricing, checked 29 October 2026 |
| Leadpages | Pro plan, $29 a month (billed monthly) | Leadpages pricing, checked 29 October 2026 |
| Upwork freelancer | $25 to $75 an hour (intermediate), plus a client fee of up to 7.99% | Upwork hourly rates and client marketplace fee, checked 31 October 2026 |
| Fiverr seller | $95 to $250 per landing page optimisation project | Fiverr cost guide, August 2026 |
| SprintWebs | Fixed price per page, 24-hour delivery | Our pricing page |
The freelancer hours per page are your estimate; a simple one-section page may take a few hours, a full page with copy, form and tracking often takes a day or more.
What the totals don't show
- Your own time. With a builder you design, write, connect and test the page yourself.
- What's included. Freelancer and Fiverr packages vary; check whether the form, CRM or Sheets connection and the Meta Pixel are included and tested.
- Ongoing edits. A builder lets you change the page any time. A custom page needs a revision or a small change order, but has no monthly fee.
For the full breakdown, read how much a landing page costs in 2026.
Frequently asked questions
How much does a landing page cost?
From about $29 a month on a builder like Leadpages, to $95 to $250 per landing page optimisation project on Fiverr, to $25 to $75 an hour for an intermediate Upwork freelancer. A fixed-price custom page from SprintWebs starts at $34, £27 or ₹2,749 with no monthly fee.
Is a landing page builder cheaper than a custom page?
For one or two pages over several months, usually not: a $99-a-month plan costs about $1,188 a year. A builder is better value when you build and test new pages yourself every week.
Is the calculator free?
Yes, and it needs no sign-up. It runs in your browser and nothing you enter is sent anywhere.